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84% of email campaigns will include social media elements in 2010

A November survey of 300 marketers from email marketing firm Silverpop shows that 41% of email marketers are planning to boost spending in 2010 and an additional 47% are looking at making no cuts. Email marketers are increasingly looking to synch traditional messaging with other media, and 84% said campaigns will have a social media element, with 38% employing SMS. Article in MediaPost.

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Hard to believe that 5 years ago none of this was going on and hard to imagine what we'll be talking about 5 years from now. Fast moving advances in the way we communicate!

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