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Average Time Spent by Social Network Visitors Increases 100% to 6 Hours+ in March

Nielsen has released its March 2010 analysis of social network usage.  The company found that Facebook and Twitter posted significant year-over-year gains in user activity–a 69% increase for Facebook and a 45% increase for Twitter–in the U.S.

Global traffic to social networking sites totaled 313,690 million visitors.  The total minutes spent on social networks monthly saw a more than 100% increase over the same time last year, driving the average time per person spent on social networks to over six hours per month.

Details at NielsenWire.

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