Real-Time Media Brands: HuffPo, AP, NY Times and Syfy at TWTRCON NY 10 (3 of 3)

Part Three: Rafat Ali, Publisher and Editor of paidContent.org, moderates a panel including Paul Berry, CTO of Huffington Post; Eric Carvin, Social Networks and News Environment Editor of Associated Press; Cynthia Collins, Director of Digital Marketing for The New York Times, and Craig Engler, Senior Vice President and General Manager of Syfy Digital.

The panelists discuss how Twitter may be changing the style guidelines for journalism, and how it is a ‘discovery method’ that can be used in many different ways: commenting on live events, as a research tool, engaging people, etc.  Craig Engler calls it ‘the Swiss Army knife’ of the internet. Finally, the panel answers questions from the TWTRCON audience about branding, choosing the right content on Twitter, and more.

TWTRCON NY | June 14, 2010

This video was filmed at TWTRCON NY on June 14, 2010.