The #RLTM Scoreboard: Social Networking Stats for the Week
| Facebook: | 1.15 billion monthly active users | via Facebook |
| Twitter: | over 200 million monthly active users | via Twitter |
| Qzone: | 599 million monthly active users | via TechCrunch |
| Sina Weibo: | over 400 million users | via Yahoo |
| Renren: | over 170 million users | via iResearch iUser Tracker |
| VK: | over 200 million registered users | via VK |
| LinkedIn: | 238 million active users | via LinkedIn |
| Google Plus: | 343 million monthly active users | via GlobalWebIndex |
| Tumblr: | 130 million blogs | via Tumblr |
| Instagram: | 100 million users | via Instagram |
| Tagged: | 20 million unique monthly users | via Tagged |
| Foursquare: | nearly 30 million users | via Adweek |
| Pinterest: | over 25 million users | via AdWeek |
| Reddit: | 67 million monthly unique visitors | via Reddit |
| WhatsApp: | 200 million monthly active users | via TechCrunch |
Please email marissa@modernmedia.co if you have additional updates, or a social network that you feel should be on the list.
Latin American World Leaders Among the Most-Followed on Twitter
More than three-quarters of world leaders have a Twitter account. A recent study by Twiplomacy reveals that out of the 25 most-followed world leaders on Twitter, seven hail from Latin America.
“Twitter is very popular among Latin American leaders, where almost all governments have a Twitter presence with very large numbers of followers,” says Twiplomacy.
Here’s a rundown of some of the most popular Latin American leaders on Twitter:
- Argentina’s President Cristina Fernández de Kirchner (@CFKArgentina) is Latin America’s most followed leader with over 2.1 million followers; she follows only 54 Twitter users, and often sends long messages split over multiple tweets (The Economist)
- Ecuador’s Rafael Correa (@MashiRafael) has over 1 million followers on Twitter (impressive since Ecuador’s population is just 14.5 million); 83% of his tweets are @replies to other users
- Mexico’s Enrique Peña Nieto has over 2 million followers; he follows 160 Twitter users (including Barack Obama) and writes his own tweets
- Colombia’s Juan Manuel Santos, with over 2 million followers, also claims to manage his own account and follows nearly 6,000 Twitter users (The Economist)
- Chile’s Sebastián Piñera (with just over 1 million followers) is following over 21,000 people on Twitter
- Brazil’s Dilma Rousseff has nearly 1.9m followers, even though she last tweeted in 2010
- Hugo Chávez was the world’s #2 most-followed leader on Twitter (behind Obama) until his death earlier this year
Who has sent the most tweets? The Venezuelan presidency @PresidencialVen has sent more than 34,000 tweets, averaging more than 40 tweets each day.
The study is based on data taken in July 2013; Burson-Marsteller conducted the study, examining the Twitter accounts of 505 heads of state and government, foreign ministers and their institutions in 153 countries worldwide.
