Jesse leads ExactTarget’s Social Media Lab in San Francisco and spearheads the company’s social media product offerings, including the CoTweet platform. Jesse’s expertise in Web-based business and product development, branding and user experience led him to CoTweet in 2009 where he transformed the company into the “go-to social media platform” for the world’s most admired brands – including Whole Foods, McDonald’s, Microsoft, Ford, Dell, Pepsi, Sprint, Delta Airlines, Staples, Target and Coca-Cola among others. Prior to CoTweet, Jesse held senior leadership positions at Swatchbox Technologies, Armstrong World Industries, Breakaway Solutions, Conducent and CKS Interactive.
Jesse holds a bachelor degree in marketing and entrepreneurial management from The Wharton School of the University of Pennsylvania.