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Social Media News Ticker: Facebook Launches 15-Second Auto-Play Video Ads

Social Media News Ticker

Twitter adds Promoted Account tweets to desktop Timelines and tries a ‘click-to-call’ button for ads, Pinterest launches a new Gifts feed featuring Product Pins, Facebook debuts 15-second auto-playing video ads, and more of this week’s social media updates. Read →

Social Networking Stats: 52% of SMBs Use Facebook for Ads/Promotions, #RLTM Scoreboard

Social media ranks at bottom for website customer satisfaction

A recent study by BIA/Kelsey looks at what small businesses are doing on social media to engage millennials. Here are a few of the highlights, and the most up-to-date social media stats for this week: Read →

What “Big” Social Media Means for Small Businesses

twitter drawing

It’s been one week since Ellen Degeneres’ groundbreaking selfie and the Twitterverse is still buzzing. Social media and viral content working on such a large scale is always a marvel to behold; however, it does create a bit of a conundrum for small businesses. How can we possibly create our own buzz when it seems like there’s not enough to go around? Read →

Twitter’s Average Ad Rates Drop 81% In Two Years

Mobile Twitter users in U.K.

The cost of the average ad on Twitter is falling; data from Twitter’s annual report reveals a drop of 81% overall since Q1 2012 in average ad rates, and a drop of 18% in just the last three months of 2013. The data includes ads on both Twitter’s website and mobile apps. Read →

Realtime, Custom-Made Oreos Debut at SXSW

Oreos debuts 'trending topics' cookies at SXSW

Check out one of our favorite realtime marketing stories coming out of this year’s SXSW: Oreo partners with Twitter to create custom cookies using #eatthetweet. Read →

MoMA Creates @Art140 To Stir Up Conversation

#Art140 #VanGogh

The Museum of Modern Art wants to get more people to talk about art — and is turning to Twitter to make that happen. The @Art140 account, unveiled Monday at SXSW, is MoMA’s vehicle to “better understand how the public feels about art.” Read →

Social Media News Ticker: Instagram Signs Ad Deal, Twitter Bans Porn on Vine

Social Media News Ticker

Reddit will donate one-tenth of ad revenue to charity in 2014, Twitter bans porn on Vine, Instagram strikes an ad deal with Omnicom, and more: here’s the latest in social media news. Read →

Social Networking Stats: Foursquare Sees Major Revenue Growth, #RLTM Scoreboard

Foursquare app logo

Foursquare is rapidly approaching its fifth birthday, and CEO Dennis Crowley is optimistic about the app’s future. He announced on CNBC that the platform’s revenues grew 600% in 2013. Find out more on Foursquare, and the latest social networking stats: Read →

1/3 of Moviegoers Purchase Tickets Via Mobile Phone

Moviegoers find info, purchase tix through mobile

Today, mobile plays a huge part in our search to find the right movie and time. A recent report examines how much people rely on smartphones for moviegoing information; nearly half of moviegoers use their smartphones to help plan trips to the movies. Read →

#ActionTags Let Consumers Buy Products Directly From TV Ads Using Twitter, Facebook or Instagram

Chirpify launches #actiontags for TV ads

Starting March 4th, consumers can instantly purchase products that they see on TV through Twitter, Facebook or Instagram. Chirpify’s new #actiontags for TV could be a game-changer for brands, making it possible to create conversions and purchase opportunities directly from TV ads. Read →

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