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Walgreens Partners With LocalResponse to Tweet Customers Who Check-In

Walgreens and LocalResponse partner on a check-in based campaign

This weekend Toyota came under fire for using LocalResponse to send automated tweets responding to hashtags, in a way that was perceived as spam. Now Walgreens is planning on using the same technology that Toyota used in its campaign to send messages to customers using mobile apps to check in at its stores. Will the Walgreens campaign be more successful? Read →

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