Ever since Twitter picked a business model based on advertising, the company has been emphasizing the importance of creating a “consistent experience” for Twitter users. What will this experience look like? Read →
I love Twitter, the platform. But Twitter, the company, has often puzzled me. And I have often felt that Twitter the company is an organization that doesn’t really understand its own product. The #NASCAR Branded Hashtag page is just the latest evidence that Twitter often completely misses the point of what it has built. Read →
