A comScore report reveals that social media usage via mobile has experienced rapid growth in the UK within the past year. Read →
comScore has released a study of social networking usage in the Netherlands based on the comScore Media Metrix service. The study reveals that the Dutch social networking market continues to grow strongly as sites like Facebook, Twitter and Linkedin extend their respective footprints in the market. In fact, Holland has the highest penetration of users on Twitter and LinkedIn worldwide: more than one in four Dutch Internet users visits these sites during the course of the month. Read →
On March 23, 2011 comScore released the ‘Top Ten Global Markets By Facebook % Reach.” The Philippines ranks at #1 with nearly 93% of the online population visiting Facebook.com during the month of February. Israel and Turkey follow closely behind, both with nearly 90% of their online populations using Facebook.com. Read →
comScore recently released a rank of the top 50 U.S. web properties for February 2011 and Twitter.com just made the cut, squeezing in at #49 in the ranking. Other newcomers to the list include Expedia Inc (#43) and The Washington Post (#48).
Yahoo! Sites ranked as the #1 property in February with 177.5 million visitors, followed by Google Sites with 175.2 million and Microsoft Sites with 168.8 million. Read →
A new study by GroupM Search and comScore analyzes how consumers use search engines and social media before making purchasing decisions. 58% of respondents first turned to search engines to find products, while only 18% went to social media first During the purchase process, 48% of shoppers used a combination of search and social media [...] Read →
A comScore report released yesterday examines U.S. social networking trends for 2010, revealing shifts in the age profiles of Facebook and Twitter users over the last year. Here are the highlights: Read →
According to Comscore, Facebook accounts for 6% of primary homepages in the U.S. in the third quarter of 2010. ComScore was unable to provide similar data for other Web sites, but Google is widely believed to be among the most popular homepage options on the Web. Read →
comScore, Inc. today released an overview of the U.S. online display advertising market for Q3 2010, which showed strong gains following softness for much of 2009. Nearly 1.3 trillion display ads were delivered to U.S. Internet users during the third quarter, a 22% increase versus year ago. Social networking site Facebook.com led all online publishers [...] Read →
New data from comScore shows that, for the first time, U.S. internet users spent more time on Facebook this August–a total of 41.1 billion minutes–than on any other major site. Google was second with 39.8 billion minutes and Yahoo fell to third, with 37.7 billion. In terms of traffic, Yahoo edged out Google in August to [...] Read →
comScore, Inc. has released a global report on women’s online usage titled “Women on the Web: How Women are Shaping the Internet,” which provides an analysis of the female Internet user, highlighting key trends by Internet activity, worldwide region and digital channel. The report found that social networking sites reach a higher percentage of women than [...] Read →
