Less than 30% of Fortune 500 CEOs have at least one profile on social networks, according to a report just released by Domo and CEO.com (via Reuters). So while 62% of Fortune 500 companies have a presence on Twitter, and 58% are on Facebook, the leaders of these companies are far behind in terms of social network use. Read →
A recent study by UMass at Dartmouth examined the use of blogs, Twitter and Facebook among the 2011 Fortune 500 companies, revealing that there has been little or no change in the number of companies using corporate blogs, Facebook and Twitter in the last year. Read →
Are fast-growing companies more social media ‘savvy’ than established, large brands? UMass Dartmouth’s Center for Marketing Research conducted a survey of the Inc. 500 (the 500 fastest-growing companies in the U.S.), and a survey of the Fortune 500 (the 500 largest companies in the U.S.) to see how these companies are using different types of social [...] Read →
