Tag Archives: Foursquare

Social Media News Ticker: Instagram Launches Bolt, Foursquare Debuts New Logo, Facebook Drops Gifts

Check out all the latest social media news from the last two weeks, including changes and new features for Facebook, Twitter, LinkedIn, Instagram and Foursquare:
Facebook Messenger

Facebook

  • Facebook forces users worldwide to download Messenger for mobile chat – Facebook is no longer allowing messaging in its main iPhone and Android apps; now users worldwide must download its standalone Messenger app. Mobile web, iPad, feature phone, Windows Phone, Paper, and desktop users can still message in their main Facebook apps or sites like before. (TechCrunch)
  • Facebook gives up on Gifts – Facebook is shutting down the remainder of its Gifts service, which allowed users to send digital gift cards to friends; the shutdown is effective August 12th (re/code)
  • Bet you didn’t notice this tiny but revealing Facebook design change – the globe notification icon at the top of Facebook’s navigation bar now looks different depending on where users are logging in; Americans see North and South America, while users in Asia, Africa and Europe see an icon of the Eastern Hemisphere (Quartz)

Twitter

  •  Twitter testing easier-to-use hashtags – Twitter is testing a feature that will better organize hashtags; it adds an expanded label to some hashtag searches, giving the hashtags “a sense of legitimacy and order as related to a certain event or subject” (The Wall Street Journal)
  • Twitter acquires password startup Mitro – Twitter acquired small password security startup Mitro, with plans to keep the team but not the product; Mitro’s product will live on as an open source project (TechCrunch)
  • Twitter joins the deep learning party – Twitter acquired MadBits, a New York startup using “deep learning” to help computers “understand” images, an approach to artificial intelligence (re/code)

LinkedIn

Instagram

  •  Instagram launches one-touch photo and video messaging app Bolt outside the US – last week Instagram officially released its Snapchat competitor, standalone app Bolt, but only in Singapore, South Africa and New Zealand; the app is designed for lightning-fast, ephemeral one-to-one video and photo messaging” and came into the public eye after banner ads for the product were accidentally leaked on Instagram (TechCrunch)

new Foursquare logo

Foursquare

Any social media updates that we missed? Let us know in the comments below.

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Social Media News Ticker: Facebook Tests ‘Buy’ Button, Twitter Acquires CardSpring

Check out all the latest social media news from the last two weeks, including changes and new features for Facebook, Twitter, Foursquare, Tumblr, YouTube and Vine:

Facebook Mentions app

Facebook

Twitter

Foursquare

Tumblr

YouTube

Any social media updates that we missed? Let us know in the comments below.

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Social Media News Ticker: YouTube Launches Music Show, Adds Bigger Video Screen

Check out this week’s summary of all the latest social media news, including changes and new features for Twitter, YouTube and Foursquare:
Twitter logo SM

Twitter

YouTube logo

YouTube

Foursquare app

Foursquare

  • Foursquare to begin charging fees – Foursquare will begin charging some businesses for access to its database of restaurants, shops and venues as a way to monetize data gained from years of check-ins; Foursquare is looking to the heaviest users of its data to either pay fees or offer services in return (The Wall Street Journal)

Any social media updates that we missed? Let us know in the comments below.

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Social Media News Ticker: Foursquare Launches Swarm, YouTube Reportedy Buying Twitch

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, YouTube and Foursquare:

Foursquare launches Swarm

Foursquare app splits in two, launches Swarm

Facebook

  • Facebook Poke is dead – last week Facebook finally took Poke (a failed competitor of Snapchat) out of the App Store, and also removed Camera, its photo uploading app (The Verge)
  • Facebook testing ads shortcuts on News Feed – to make it easier for advertisers to monitor their ads, Facebook is testing out putting an ads shortcut link in the right side of the News Feed (Inside Facebook)
  • Facebook rolls out Foursquare-like feature to some iOS users – a new function is available for select iOS users on Facebook that “helps users divulge information about the places they visit, using a color-coding system;” this new function bears a “striking resemblance” to a key feature of Foursquare (TIME)

 YouTube

Foursquare

  • Foursquare’s Swarm and the rise of the invisible app – last week Foursquare launched Swarm, splitting the original Foursquare app in two; Swarm “will be of most use to those in dense urban areas with lots of friends” and may herald a shift toward “breaking apart large, unwieldy apps into smaller more focused components” (TechCrunch)

Any social media updates that we missed? Let us know in the comments below.

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Social Media News Ticker: Tumblr Users Can Now Customize Blogs Via Mobile

Check out this week’s summary of all the latest social media news, including changes and new features for Twitter, Tumblr, Foursquare and Snapchat:

Tumblr mobile update

Tumblr’s app update allows users to customize the way their blog looks on mobile

Twitter

Tumblr

  • Tumblr’s mobile apps finally get full-on customization tools – Tumblr released an update to its mobile app allowing users to edit blogs via mobile, as well as change colors, images or pretty much anything else users can change on desktop; choosing a color will even change how the interface looks on others’ devices (Engadget)

Foursquare

  •  Foursquare freezes Mayors ahead of Swarm launch – as of last Friday, Foursquare users can no longer oust mayors within the Foursquare app; mayorships are frozen in place as the company prepares to launch its new app Swarm (PC Mag)

Snapchat

Any social media updates that we missed? Let us know in the comments below.

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Social Networking Stats: Foursquare Sees Major Revenue Growth, #RLTM Scoreboard

The #RLTM Scoreboard: Social Networking Stats for the Week

Facebook: 1.23 billion monthly active users via Facebook
YouTube over 1 billion monthly unique users via YouTube
Twitter: 241 million monthly active users via re/code
Qzone: 599 million monthly active users via TechCrunch
Sina Weibo: over 500 million users via The Next Web
Renren: over 170 million users via iResearch iUser Tracker
VK: over 230 million registered accounts via VK
LinkedIn: 259 million active users via LinkedIn
Google Plus: 343 million monthly active users via GlobalWebIndex
Tumblr: 174 million blogs via Tumblr
Instagram: 150 million users via Instagram
Vine: 40 million registered users via Vine
Tagged: 20 million unique monthly users via Tagged
Foursquare: 45 million users via TechCrunch
Pinterest: 70 million users via The Next Web
Reddit: 112 million monthly unique visitors via Reddit
WhatsApp: 450 million users via Facebook
SnapChat:  ???? via TechCrunch

Please email marissa@modernmedia.co if you have additional updates, or a social network that you feel should be on the list.  

Foursquare Sees Major Revenue Growth in 2013 and Q1 2014

Foursquare sees major revenue growthFoursquare is rapidly approaching its fifth birthday, and CEO Dennis Crowley is optimistic about the app’s future.  He announced on CNBC that the platform’s revenues grew 600% in 2013 – pretty impressive.  And growth continues: first quarter revenues in 2014 are on track to be up by 500% compared to Q1 of 2013 (TechCrunch).

A few more stats from the interview:

  • Foursquare has more than 60 million venues in their database
  • over 45 million users
  • over 5 billion check-ins
  • over 1.6 million businesses using the Merchant Platform

Crowley mentioned that Foursquare has turned down several offers to sell the company, and spoke about the platform’s new direction: “We know when you are in a restaurant you’ve never been in before or a city you’ve never been in before. How can Foursquare come to life when you are not thinking about it?”

Will this new focus help Foursquare stay relevant to its users?

Watch the CNBC interview here:

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Social Media News Ticker: Edit Your Facebook ‘Look Back,’ LinkedIn Kills ‘Intro,’ Twitter Debuts Data Grant Program

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, LinkedIn and Foursquare:

Facebook Look Back movie now has edit options

Facebook’s Look Back movie now has edit options

Facebook

Twitter

LinkedIn

Foursquare

Any social media updates that we missed this week?  Let us know in the comments below.

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Social Media News Ticker: Facebook Launches Paper, Twitter Tweaks Homepage Search, Foursquare Now Delivers

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Foursquare:

Facebook Launches mobile app Paper

Facebook launches mobile app Paper

 Facebook

Twitter

  • Twitter mobile update bubbles trending events to the top of the Timeline, adds photo editing – Twitter updated its Android app (coming soon for iOS) with new photo editing tools and event surfacing; now when users manually update their feed and there are no new tweets, the app will surface recommended posts, trending topics, and suggestions of who to follow (TechCrunch)
  • Twitter experimenting with pop-up notifications on the web – Twitter is testing another new feature; a notification window that pops up whenever a user receives a reply or mention (Engadget)
  • Twitter tweaks its homepage search – Twitter rolled out new search features on the Twitter.com homepage, allowing users to limit searches with certain categories; in addition, Twitter’s advanced search options are now easier to find (ReadWrite)
  • Twitter offers consulting services for Super Bowl marketers – to help convince marketers to spend money on Twitter advertising, the social platform has been offering free consulting services for large advertisers pre-Super Bowl, including detailed analysis of user data, predicting Internet memes and suggesting targeted keywords for ads (WSJ)
  • Venture will mine Twitter for music’s next big thing – music is the most popular topic on Twitter; this new partnership gives 300 full access to Twitter’s music data, and in exchange 300 will help Twitter organize data and develop software that could be used by other artists, record labels or consumer brands (The New York Times)

Foursquare

  • Get ready to order in from Foursquare – Foursquare has teamed up with an online food delivery company, GrubHub Seamless, to let Foursquare users place an order for delivery directly from the app (Media Bistro)

Any social media updates we missed?  And have you checked out Facebook’s Paper yet?

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Realtime Restaurant Deals: Can LiveDeal Succeed Where Groupon, LivingSocial Failed?

livedeal iconRestaurants have been experimenting with ways to combine geolocation, mobile and social to bring more customers in the door.  There are daily deals from the likes of Groupon and LivingSocial, or the ability to offer deals to consumers checking in or using Foursquare, the location-based social platform. Now there’s a new kid on the block: LiveDeal.

Created to offer both flexibility and control to restaurant owners, LiveDeal lets users instantly publish customized offers — whenever they want to.  Owners can create a new promotion (or reactivate an old one) at any time, on any day, and have the deal be effective immediately. This gives businesses greater control over their marketing, and satisfies consumers who are simply looking for the best deal at any given moment.

How exactly does it work? Customers can sign up via Facebook, Twitter, Google+, or email. They search for deals on the site (via desktop or mobile), where “live” deals are displayed from participating restaurants, along with the expiration date or time for each deal.  Once diners choose a deal, they transact directly with the restaurant — no middleman, no emails, and nothing to buy ahead of time. This is quite different from Groupon and LivingSocial, where users have to exchange credit card info and pay for their deal in advance.

LiveDeal users simply arrive at the restaurant, show their online coupon, and receive the deal.

The format is great via desktop: many of the images are mouth-watering, and once you click on a deal, you get a description, photo, restaurant address and phone number, expiration of the deal, and any ‘fine print’ (aka dine-in only).  The same pop-up box also has tabs with an ‘about’ section, more photos of the restaurant, and a map to the location.

LiveDeal: Restaurant deals in realtime

Jon Isaac, CEO of LiveDeal, states that “Livedeal.com is the online marketplace where both businesses and consumers can communicate and interact in real-time” in the press release. The site went live in San Diego, entering the dining industry in the fourth quarter of 2013; now 20% of the restaurants (~1,000) in the city are experimenting with LiveDeal. Expansion into Los Angeles and San Francisco followed soon after. There is also an app in the works, expected to launch this month (LA Weekly).

Basic listings on the site are free for restaurant owners, and they can limit the number of deals offered; this allows them to avoid overcrowding or being understaffed.  The site’s “superior geo-targeting capabilities allow restaurant owners to publish discounts that are visible only to users within a certain radius of the live promotion.” This also means that restaurants with multiple locations can restrict deals to certain specific locations.

LiveDeal example

According to the company, the site has attracted not just local businesses, but also national chain restaurants, including: Olive Garden, Outback Steakhouse, Applebees, Hooters and Dave and Busters. Isaac claims that these “larger restaurant chains are now providing LiveDeal with exclusive deals previously unavailable to the public.”

Obviously, consumers have to be looking at the LiveDeal site (or future app) in order to find these deals.  With Groupon and LivingSocial, consumers receive daily emails with new offers — but probably receive these emails not at the precise moment when they are hungry and looking for the best local deal.

Foursquare is a more direct competitor; businesses can create specials on their Foursquare page, which (depending on a user’s settings) will pop up when a consumer approaches the business.  However, if a hungry diner is searching for the best deal within a 10-20 block radius, LiveDeal may be the more efficient platform — if enough local restaurants are using the site.

So what’s the future for LiveDeal? It will expand to Houston in the near future, with plans to launch in cities across the U.S. in 2014.  The format is appealing and efficient for both consumers and restaurants; if enough of both start using the site, we expect LiveDeal will expand rapidly throughout the U.S.  Have you tried LiveDeal yet?

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Social Media News Ticker: Facebook Tests ‘Save for Later’ Reading Feature, Twitter Beefs Up Security

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Foursquare and Buffer:

Facebook

Twitter

  •  Twitter streamlines its ‘age gate’ process to make ads more attractive to adult brands – Twitter has refined its ‘age gate’ process for apps to improve the follow rate for more ‘adult’ brands; rather than re-directing users elsewhere to enter their age, the new process allows users to simply select their birthdate and then follow the brand without leaving the app (TechCrunch)
  • Twitter beefs up site security – Twitter just added another level of security for its users; the “forward secrecy” feature protects user data against the possibility of Twitter servers being compromised  (AllThingsD)
  • Twitter’s new product offers TV audiences, TV ads not included – last week Twitter introduced ‘TV Conversation Targeting,” allowing marketers to show ads to users who are tweeting about a show before, during and after the show airs; it’s available in Twitter’s self-serve ad tool (AdAge)

Mastercard advertises on Foursquare home screen

Foursquare

Buffer

Any social media updates that we missed? Let us know in the comments below!

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