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Average Social Network User is 37 Years Old

Estimated Avg Age per Site

Royal Pingdom has used Google Adplanner U.S. data for 19 different social network sites, and analyzed the data for age demographics.  The analysis showed that the average social network user is 37 years old.  LinkedIn has the highest average user age of 44, while Bebo has the youngest, 28.  The majority of 64% of Twitter users and [...] Read →

The Average Facebook User Views 662 Facebook Pages Per Month

Silicon Alley Insider’s Chart of the Week, created by pingdom.com and based on data from Google Ad Planner, shows that the average Facebook user views 662 pages a month. Next-most-sticky is Hi5, with an average of 351 pages a month, followed by MySpace, at 261 views per visitor per month. Read →

Women dominate the more social social networks

Research by Royal Pingdom confirms the trend.  It shows that most of the networks that could be considered to be ’social’ in the real sense of the word – Facebook, Twitter, MySpace and Bebo have a user base that’s 50%+ female.  Networks that are arguably much more functional in the sense that you save or [...] Read →

Facebook and FriendFeed

I see two problems with this: Facebook will have a problem managing the public/private divide. Making some things public and some things private makes the logic exponentially more complex. Not just the programming, but the semantics of it — telling me clearly whether am I sending a jello shot to just Grandma or the whole [...] Read →

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