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Developing Countries See Rapid Social Networking Growth

Social Networking Growing Dramatically in Developing Countries

According to a recent report by the Pew Research Center, social networking is growing more rapidly in developing countries than in developed markets, where social network growth has already plateaued. The survey measured increases in the double-digits for social networking in emerging markets such as Russia, Indonesia and Mexico, and found that “people in lower income nations who have online access use social networking at rates that are as high, or higher, than those found in affluent countries.” Read →

Facebook is Conquering Europe. Can Anyone Challenge the Social Network’s Dominance?

Facebook Overtaking Local Competitors in Europe

Facebook is slowly conquering Europe. While local social networks (many of them looking suspiciously like Facebook) have been quite successful in many European countries, one by one they are falling to Facebook’s international appeal and updated offerings. Read →

Half of US Smartphone Users Access Social Networks Daily via Mobile

Mobile Internet Use Catching Up With PC Internet Use

Smartphone owners around the world are rapidly adopting mobile for internet usage, according to new research from Google and the Mobile Marketing Association (MMA). While PC use for internet access is still prevalent, smartphones are increasingly popular for social networking, online video access, and even making purchases. Read →

European Women Spend More Time On Social Networks Than Men

Young European Women Spend More Time Than Men on Social Networks

An April 2011 study by comScore reveals that European women spend more time on social networks than men do – a finding that remains consistent across all age groups. Young European women ages 15-24 spend the most time on social networks, logging 8.4 hours per month. Read →

68% of Canadians are Online, More Than 50% Use Facebook

canadian flag

A study from comScore indicates that Canada has a greater percentage of online users than any other country in the world.  68% of the Canadian population is online, while France and the U.K. are at 62%, Germany at 60%, and the U.S. at 59%.  According to Social Times, Canada also ‘dominates’ social networking service Facebook, [...] Read →

Malaysians Are Friendliest, With An Avg. 233 Friends in Social Networks

Malaysian Internet Cafe

Consumer research company TNS has released “Digital Life,” the “world’s largest study into consumers’ digital behaviours and attitudes ever conducted.”  It’s based on a September 2010 study of online behaviour and perspectives in 46 countries.* Developing/rapid-growth markets are the most avid users of social networks. The study found that social networking has become a mainstream activity [...] Read →

10 Fastest-Growing Facebook Markets Add 14.7 Million New Users in August

Facebook Top 10 Growth Markets

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940 Million Social Network Users Worldwide

Social networks around the world 2010 European research and consulting firm InSites Consulting has released a detailed report based on a global study of 2,800 internet users. The full report provides fascinating insights into social networking preferences and behaviors around the world, so we are embedding it above. InSites has a blog post summarizing key [...] Read →

Top 5 languages on Twitter are English, Japanese, Portuguese, Malay and Spanish

Paris-based Semiocast has performed a semantic and quantitative study of 2.8 million tweets.  The company found that roughly half the tweets posted on the micro-sharing service are in English, down 25% from last year. The top 5 languages used on Twitter are English, Japanese, Portuguese, Malay and Spanish. Japanese comes in second with 14% of messages, followed by Portuguese [...] Read →

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