A poll by Mashable and Effie Worldwide reveals that 70% of marketers plan to increase their social media budget by more than 10% this year. The primary social media goal for these marketers is to increase Facebook “Likes.” Read →
NPR has released the results of a survey of its Twitter followers, which also incorporates the results of its earlier survey of NPR fans on Facebook. The NPR Twitter survey was fielded between August 25 and September 9, 2010, promoting it through its main Twitter accounts. A total of 12,227 respondents began the survey and 10,244 [...] Read →
