A recent comScore study analyzed the use of social networks and blogs via mobile among EU smartphone users. Averaged over three months ending in October 2011, over 45% of EU smartphone users accessed a social networking site or blog. Read →
An April 2011 study by comScore reveals that European women spend more time on social networks than men do – a finding that remains consistent across all age groups. Young European women ages 15-24 spend the most time on social networks, logging 8.4 hours per month. Read →
The majority of mobile users snap pictures with their phone, according to recent data from comScore. See the breakdown across markets, with Spain in the lead. Read →
Consumer research company TNS has released “Digital Life,” the “world’s largest study into consumers’ digital behaviours and attitudes ever conducted.” It’s based on a September 2010 study of online behaviour and perspectives in 46 countries.* Developing/rapid-growth markets are the most avid users of social networks. The study found that social networking has become a mainstream activity [...] Read →
Social networks around the world 2010 European research and consulting firm InSites Consulting has released a detailed report based on a global study of 2,800 internet users. The full report provides fascinating insights into social networking preferences and behaviors around the world, so we are embedding it above. InSites has a blog post summarizing key [...] Read →
Paris-based Semiocast has performed a semantic and quantitative study of 2.8 million tweets. The company found that roughly half the tweets posted on the micro-sharing service are in English, down 25% from last year. The top 5 languages used on Twitter are English, Japanese, Portuguese, Malay and Spanish. Japanese comes in second with 14% of messages, followed by Portuguese [...] Read →
According to The Nielsen Company, global consumers spent more than five and half hours on social networking sites like Facebook and Twitter in December 2009, an 82% increase from the same time last year when users were spending just over three hours on social networking sites. Social networks and blogs are the most popular online [...] Read →
According to The Nielsen Company, global consumers spent more than five and half hours on social networking sites like Facebook and Twitter in December 2009, an 82% increase from the same time last year when users were spending just over three hours on social networking sites. Globally, social networks and blogs are the most popular [...] Read →
Sysomos has updated their analysis of tweets by geography, and has found that the use of Twitter is becoming more widely distributed around the world. The company also found that almost no one is using the geo-location API tool that Twitter launched last August, with only 0.23% of all Tweets tagged with geo-location. Among the most significant [...] Read →
As Facebook reached 350 million users worldwide, its largest single source of growth in December 2009 was still the U.S. Inside Facebook reported that the US gain of more than 4.5 million monthly active Facebook users was the highest number of any country. Because of the large installed base of US Facebook users, it represented [...] Read →