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Consumers More Likely to Follow Brands, Make Purchases on Pinterest

Consumers More Likely to Follow Brands, Make Purchases on Pinterest

Nearly one-third (32%) of online buyers in North America have made a purchase after seeing an image on a social image-sharing site, according to a March survey by Bizrate Insights. And consumers are not only more likely to buy from social image-sharing sites like Pinterest – they are also more likely to follow brands on Pinterest (vs. Twitter and Facebook). Read →

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