In a comScore study on mobile usage and behaviors, 21% of U.S. users reported using their device to access social networking sites, compared to 17% of Japanese users and 15% of Europeans. Japanese mobile users were most “connected,” with 75% using connected media (browsed, accessed applications or downloaded content) in June, compared to 44% in the [...] Read →
The number of unique users in Japan surged from 521,000 in April 2009 to 7.52 million in March, a 15-fold increase, according to the technology ratings service Nielsen Online Japan, as quoted in this New York Times article. Twitter is catching up to Japan’s biggest social networking site, Mixi, which had about 10.8 million unique [...] Read →
Three-quarters of Japanese social network users access the sites only from their mobile phones, according to a survey conducted last year with almost 4,000 social network users in Japan by Mobile Marketing Data Labo. In Japan, mixi and Mobage-town and Gree are among the most successful social networks. Mixi has a reported 17 million users [...] Read →