Here’s your quick weekly summary of all the latest social media news, including changes and new features on Twitter, Facebook, Google+ and LinkedIn: Read →
NASCAR fans will have some real decision-making power over the season’s opening race, according to an announcement by NASCAR this past Monday. For the first time, fans are able to vote on competition aspects of The Sprint Unlimited race on February 16th at Daytona. Fans will play an “integral part” in how the race is designed by voting – via mobile app – on several aspects of the event. Read →
Mobile device users around the world are spending more and more time on mobile apps, according to a new report from mobile app analytics firm Flurry. US consumers spent an average of 127 minutes on mobile apps per day, a gain of 35% year-over-year. Read →
Out of those Americans who use both Facebook mobile and traditional Facebook.com, the greater share of their time is now being spent on Facebook’s mobile site and apps (441 minutes per month) vs. time spent on the traditional website (391 minutes per month), according to a new report from comScore. Read →
Mobile social networking is booming: one-third of US consumers will log onto social networking sites via mobile devices at least once per month by 2014, according to new estimates from eMarketer. That’s nearly 43% of mobile phone users – and the vast majority of them will be using a smartphone to access social networks. Read →
Back in October 2011, StumbleUpon announced it had reached 20 million users. Last week, the discovery service passed the 25 million user mark, having gained approximately 1 million users per month since last fall. What are the reasons behind this recent growth? Read →
A new report by L2 measures the mobile competence of the top 100 “iconic prestige brands” with Sephora emerging as the winner. The report looked at mobile sites, apps, marketing, and innovation & integration for each brand, and grouped them into categories of genius, gifted, average, challenged or feeble based on the evaluation. Only 14 brands were classified as “gifted” or “genius” in the study results. Read →
Monthly active users of Facebook’s mobile apps have recently passed 300 million, meaning that 37.5% of Facebook’s 800 million user base are now accessing the social network via mobile apps. Read →
“The mobile revolution is still in its infancy and poised for tremendous growth,” according to Mary Meeker, who recently made a presentation about current Internet trends at the Web 2.0 Summit. Currently just one-third of Facebook’s traffic currently comes from mobile, but that number is expected to increase dramatically. Read →
The latest data from comScore measures the popularity of smartphone applications in the US, where over 76.8 million Americans own smartphones as of May 2011 (a 57% increase from the previous year). Weather and social networking are the two most popular categories of smartphone apps. Read →
