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Social Media News Ticker: Hashtags, Analytics, Social Commerce, Print Your Grams and Smash Your Amps

Social Media News Ticker

Here’s your quick weekly summary of all the latest social media news, including changes and new features on Facebook, Twitter, Instagram and MySpace. Read →

Social Network Stats of the Week: Google+ Surges, #RLTM Scoreboard

Google Plus Grows Nearly 1300%

This week saw a huge gain in numbers and traffic for Google+, as the social network finally opened up to the public. Read more about Google+, and check out our latest social networking scoreboard. Read →

Power to the People: 52% of Consumers Believe They Can Use Social Media to Influence Brands

Consumers Use Social Media to Influence Brands

Performance marketing agency Performics recently released a report about the interactions between consumers and brands on social networks, and found that 52% of respondents strongly or somewhat agree that voicing opinions on social networking sites can influence business decisions of companies/brands. Read →

The Google+ Project: The Only Social Platform That Was Born This Way

G+ Born This Way small

Know why Google+ is different? It’s the first social network actually designed from the ground up to be what it’s going to be. And it has a really big plan. Read →

66% of Online Shoppers of Top 40 Retail Sites Use Facebook Regularly

Foresee Results: Satisfaction with Top 40 Retailers' Presence on Facebook

A recent report by Foresee Results reveals that although social media was not the primary driver to top retailer websites during the holiday season, the consumers that did arrive at retail sites via a social media interaction were highly likely to purchase those products, especially offline. Just 5% of online holiday shoppers reported being primarily […] Read →

21% of Online Adults Connect to November 2010 Elections Via Social Networking Sites

Republican and Democratic Party symbols

Social media tools have ‘become a regular part’ of the political landscape, according to a recent report by Pew Research Center’s Internet & American Life Project. In the months leading up to the November 2010 elections, 21% of online adults used social networking sites like Facebook or MySpace to connect to a campaign or the election […] Read →

67% of Internet Users with Young Kids Use Social Networking Sites

eMarketer: US Social Media Users by Presence of Children in the Home

A  2010 Media Audit study of social media users in the U.S. shows that, on average, 60% of adults with children at home will use Facebook, Twitter, or MySpace, while only 51.3% of the general adult population will do so, as reported by eMarketer. Also, adults with young children tend to use these sites significantly […] Read →

Twitter Advertising Revenues Projected to Reach $150 Million in 2011

Social Network Advertising Revenues

eMarketer expects Twitter to earn $150 million in revenues this year, the vast majority of which will come from the US.  This represents a substantial increase over the company’s 2010 revenues of $45 million.  eMarketer forecasts that by 2012, Twitter revenues will reach $250 million, passing MySpace in revenue generated. Read →

Facebook Tops Google as Most-Visited and Most-Searched Site of 2010

Hitwise has released its analysis of the most-visited web sites and most popular search terms for 2010. Facebook has moved from the third spot in 2009 to the top most-visited web site in 2010, accounting for 8.93% of all U.S. visits between January and November 2010. Google.com ranked second with 7.19%  of visits, followed by […] Read →

59% of Social Media Users, 70% of Smartphone App Users Say Ads Are ‘Fair Price To Pay’ For Social Media

A new syndicated study, ‘Faces of Social Media’, reveals that 59% of social media users (ages 13-80) say ‘ads are a fair price to pay for social media sites and features.’ Social media advertising is driving brand exploration – 25% are more likely to explore brands that advertise on social media. Fifteen percent of social […] Read →

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