The best tweets summarizing key take-aways from the June 14, 2010 TWTRCON NY panel called ”Customer Service is the New Marketing: The rewards and the perils of real-time response.” The panel was interrupted by a PETA campaign targeting NASA, and we’ve included some of the discussion around that, too. Frank Eliason, Director Digital Care, Comcast [...] Read →
Tweets about activity on Mars, tweets from astronauts, and fighting a cyber attack on Twitter by animal lovers. It’s all part of NASA’s social media efforts. Stephanie Schierholz, NASA’s social media manager, recently sat down with Meghan Keane, US Editor of Econsultancy, to discuss the agency’s digital approach. NASA learned some lessons in the very [...] Read →
