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Social Networking Stats: Facebook Ranks #3 In Online Video Views, #RLTM Scoreboard

Social media ranks at bottom for website customer satisfaction

The latest report from comScore reveals that 183 million Americans watched more than 44 billion online content videos in June. Google Sites (driven largely by YouTube) had the highest engagement, and generated the highest number of video content views during June, nearly 15.7 billion. AOL followed with 775 million, and then Facebook with 730 million. Read →

US Consumers Watch Over 6 Billion Minutes of Online Video Ads

A new report by comScore looks at the number of Americans watching online video, including video ads. The number of video ad views reached 15.8 billion in May 2013 (up from 13 billion just the month before) and Americans watched a total of 6 billion minutes of video ads. Read →

60% Visit YouTube Once A Week Or More

YouTube Dominates Online Video

YouTube is the king of online video – but just how popular is the site? A recent survey by AYTM reveals that 60% of respondents visited YouTube at least once per week in March 2013. And only 9% of respondents “never” visit YouTube. Read →

Social Networking Stats: YouTube Reaches 1 Billion Monthly Users, #RLTM Scoreboard

YouTube Dominates Online Video

On Wednesday, YouTube announced a new milestone: the site now has more than one billion unique users every month. This means that nearly one out of every two people on the internet visit YouTube. Read →

TD Bank Invests in Google+ To Boost Search Results

TD Bank Invests in Google Plus content

TD Bank is going against the grain of social marketing and investing primarily in content on Google+, hoping to gain better search results for customers looking for local banking options. While previous social media efforts have focused around a main corporate Facebook page and Twitter handle, the new “Bank Human Again” campaign is meant to make TD Bank content accessible to those searching for neighborhood banks. Read →

Social Networking Stats: YouTube’s Nordic Expansion, #RLTM Scoreboard

YouTube's Nordic Expansion

YouTube has seen impressive growth in Sweden following the launch of a local site in 2008. Based on those figures and the current popularity of YouTube in neighboring countries, the video sharing platform has just launched local sites in Denmark, Finland and Norway. Read →

Turkish Airlines Video Ad Tops 100 Million Views

Kobe vs Messi - Turkish Airlines viral ad (via YouTube)

Turkish Airlines’ viral video ad, featuring Kobe Bryant and Argentine soccer star Lionel Messi, topped 100 million views on YouTube today. It was the fourth most-viral online ad in 2012, and took the prize as the year’s most-viewed travel ad. Read →

Tech Buyers: 43% Research Products After Seeing Mobile Ads

Mobile-only email access on the rise [study]

A new study by IDG found that 44% of consumers said that “exposure to technology products in social media positively affects their likelihood of purchase.” The study – based on the responses of 3,100 visitors to technology news sites – looked at the effects of both social media and mobile on consumers’ likelihood to research and buy a product. Read →

IKEA Holiday Catalog Features Online Video, Social Media Integration

New Online IKEA Catalogue Uses Social Media, Video

IKEA just launched their first interactive seasonal catalog, including video clips and integration with the brand’s social media presence on Facebook and Pinterest. The catalogue – called “Celebrate Brilliantly” – can be both read and watched on the IKEA website. Read →

Red Bull Wins Top Social Video Brand of the Year

Red Bull Has Best Social Video Strategy

Red Bull had the best social video strategy of the year, according to new research from video network gorival (owned by AOL). The study looked at Interbrand’s 2012 Best Global Brands (with the addition of Red Bull and Old Spice), evaluating their performance based on volume, total views and engagement for video content uploaded to YouTube, Vimeo and Facebook throughout the year. Read →

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