Case Study: Social Media for Social Good. From engagement to action: finding a cause that gets fans fired up. Stefanie Michaels, aka Adventure Girl, and Operation Smile at TWTRCON SF 10 on November 18, 2010. Watch live video from TWTRCON on Justin.tv Read →
Operation Smile launched its 140 Smiles campaign in connection with TWTRCON SF 09 , the first of our Twitter business conferences, to raise enough money to provide 140 smiles, that is, 140 surgeries to repair cleft palates among children. Each surgery costs $240. In this a video at Ragan’s PR Daily, Renee Hamilton, social media strategist, provides [...] Read →