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QR Code Campaign Lets Fans “Track” Their Budweiser

Budweiser "Track Your Bud" QR code campaign

A new campaign from Budweiser utilizes QR code technology to urge consumers to trace their beer’s history. The “Track Your Bud” campaign incorporates QR codes on Budweiser product packaging – rather than print ads – to engage fans. Read →

Over 20 Million Americans Scanned A QR Code In October

20 Million Americans Scanned A QR Code

New data from comScore averages QR code use over a three month period ending in October 2011, and reveals that over 20 million mobile phone owners in the U.S. used their device to scan a QR code. But where are these mobile users while scanning QR codes? Read →

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