Part 4 of our summary of tweets from #RLTM NY 11 Realtime Conference attendees. These tweets summarize the Case Study titled “The Future of the Realtime Brand,” presented by Shiv Singh, Head of Digital, PepsiCo Beverages. Read →
This post includes all presentations from speakers who were on stage at #RLTM NY on June 6, 2011 from 8:00 am until the lunch break: Laura Fitton, Tamara Mendelsohn, Shiv Singh, Bill Brister and Jesse Engle. Read →

![PepsiCo Case Study from #RLTM NY 11 [Best of the Backchannel] Pepsi Cans](http://therealtimereport.com/wp-content/uploads/2011/06/Pepsi-Cans.jpg)





