A new report by eMarketer looks at China’s online audience – the largest in the world, with 513 million people – and its continued growth, as well as the expansion of social networking and microblogging (weibo). Read →
This week saw a huge gain in numbers and traffic for Google+, as the social network finally opened up to the public. Read more about Google+, and check out our latest social networking scoreboard. Read →
Budweiser is currently casting a new reality show that sources from social media. Bud United Presents: The Big Time will be an hour-long “social-reality show” that aims to build the brand’s social media presence and create online discussion by providing wish fulfillment for fans. The concept is to use the base of Bud United’s Facebook and Renren fan sites and offer young adults “the chance to live their Big Time dreams” using Budweiser’s relationships with a variety of professional sports, music festivals and celebrities. Read →
China has the largest Internet community in the world with over 420 million users, and has shown steady double-digit user growth rates over the past five years. However, this is only 32% of China’s total population of 1.3 billion, leaving a huge opportunity for growth in the Chinese Internet space, as reported by Penn Olson. [...] Read →
Smart Brief on Social Media’s Merritt Colaizzi posted a summary of statistics from a SXSW panel about social media and China that describe the social media scene in China. Unfortunately, there are no sources given, but the numbers are an interesting glimpse into the burgeoning Chinese social media scene nonetheless: Read →
Renren.com, often dubbed China’s Facebook, is re-branding itself as a social-networking site for everyone, not just Chinese college students. Renren.com topped 100 million registered users at the end of October 2009, out of China’s total internet population of 360 million. Facebook has over 300 million registered users worldwide, but in China it has had to cede [...] Read →
