Recent data from comScore measured the sources of web traffic in 13 countries, with computers (not surprisingly) well in the lead – they account for at least 93% of web traffic among these countries. The U.S. had the most traffic coming from non-computer devices (including mobile phones, tablets, etc), and the non-computer device of choice varied significantly among the countries surveyed. Read →
Consumer research company TNS has released “Digital Life,” the “world’s largest study into consumers’ digital behaviours and attitudes ever conducted.” It’s based on a September 2010 study of online behaviour and perspectives in 46 countries.* Developing/rapid-growth markets are the most avid users of social networks. The study found that social networking has become a mainstream activity [...] Read →
Sysomos has updated their analysis of tweets by geography, and has found that the use of Twitter is becoming more widely distributed around the world. The company also found that almost no one is using the geo-location API tool that Twitter launched last August, with only 0.23% of all Tweets tagged with geo-location. Among the most significant [...] Read →
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