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Social Networking Stats: Teens Prefer Instagram Over Facebook, #RLTM Scoreboard

Instagram ranks 1st among social networks for teens

Instagram is on the rise as the favorite social network for teens, but this increased popularity is coming at Facebook and Twitter’s expense, according to new data from Piper Jaffray. This was the first time in the survey’s history that Instagram outranked Facebook and Twitter as the most important social network for this demographic. Read →

Which Social Networks Drive the Most Engaged Referrals?

YouTube drives the most engaged referral traffic

YouTube is the “undisputed champion” among social networks in terms of driving referrals, delivering the most traffic and the highest levels of engagement, according to a new study from Shareaholic. The analysis of average visit duration, pages per visit and bounce rate reveals which of the top eight social media platforms are driving the best referral traffic. Read →

Do Americans Trust Facebook?

Do you trust Facebook with your personal info?

A recent poll reveals how much trust Americans place in Facebook, as compared to Google, the National Security Agency (NSA) and the Internal Revenue Service (IRS). Read →

Social Networking Stats: Complaints Total One-Fifth of Brand Interactions on Facebook, Twitter

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In Converseon’s recent analysis of direct user interactions with leading brands on Facebook, Twitter and Google Plus, “exactly one-fifth of user interaction on both Facebook and Twitter was negative.” Find more brand sentiment analysis here, and the latest social networking numbers with the #RLTM Scoreboard. Read →

Social Networking Stats: 25% of US Smartphone Users Will Use Instagram in 2014, #RLTM Scoreboard

Instagram ranks 1st among social networks for teens

Instagram use is now nearly as high as Twitter’s, according to new data from eMarketer, especially among millennials and Gen Xers. Read →

Social Networking Stats: 8 in 10 U.K. Twitter Users Log In Via Mobile, #RLTM Scoreboard

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A recent study from Nielsen and Twitter reveals that the U.K. has the greatest percentage of respondents using mobile as the primary way to access Twitter, out of several European countries surveyed. Eight in ten Twitter users in the U.K. currently access the social platform via mobile device; 70% log on ‘primarily’ via mobile. Read →

Social Networking Stats: 52% of SMBs Use Facebook for Ads/Promotions, #RLTM Scoreboard

Social media ranks at bottom for website customer satisfaction

A recent study by BIA/Kelsey looks at what small businesses are doing on social media to engage millennials. Here are a few of the highlights, and the most up-to-date social media stats for this week: Read →

Social Networking Stats: Foursquare Sees Major Revenue Growth, #RLTM Scoreboard

Foursquare app logo

Foursquare is rapidly approaching its fifth birthday, and CEO Dennis Crowley is optimistic about the app’s future. He announced on CNBC that the platform’s revenues grew 600% in 2013. Find out more on Foursquare, and the latest social networking stats: Read →

Social Networking Stats: 73% of College Students Would Open A Branded Snapchat, #RLTM Scoreboard

Snapchat stats: college student survey

Snapchat caters largely to a younger demographic; new research from Sumpto reveals that over 77% of college students are using Snapchat at least once every single day. What does that mean for brands – and for Snapchat’s ability to monetize in the future? Read →

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