Mobile marketing – including mobile websites, applications and QR codes – have been adopted by 45% of businesses, according to a global survey by email marketing service provider Strongmail. And out of the businesses that have not embraced mobile marketing, 75% plan to do so within a year or more. Read →
Michele Doyle, Senior Director of Emerging Media for StrongMail Systems, speaks about Social Direct, a social media campaign management tool that enables marketers to launch campaigns across multiple social networks and track the results all the way to conversion. Read →





