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58% of IT Buyers Use Social Media to Make Tech Buying Decisions

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58% of corporate IT decision makers use social media to obtain information for technology purchases, according to “Social Media at Work,” a new report released by UBM TechWeb this week. LinkedIn and Twitter are the best places for IT decision makers to talk shop: 69% are using LinkedIn for professional purposes, and 44% are using Twitter for professional purposes. Read →

Social Media Research Shows Gap Between Technology Professionals and Technology Marketers Preferences and Usage

UBM TechWeb released a social media research study on May 26, 2010, that details how technology professionals and technology marketers are using social networking sites such as LinkedIn, Facebook, YouTube, Twitter, and blogs. Entitled “Social Media at Work,” it is the first study of its kind to examine both the usage and preferences of technology […] Read →

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