Part 15 of our summary of tweets from #RLTM NY 11 Realtime Conference attendees. These tweets summarize the Case Study titled “The Realtime Brand From 30,000 Feet,” presented by Allison Ausband, Vice President, Reservation Sales and Customer Care, Delta Air Lines. Read →
Part 13 of our summary of tweets from #RLTM NY 11 Realtime Conference attendees. These tweets summarize the Case Study titled “The Realtime Small Business: Get Out the Neighborhood,” presented by Daniel Gallant, Executive Director of the Nuyorican Poets Cafe. Read →
Part 12 of our summary of tweets from #RLTM NY 11 Realtime Conference attendees. These tweets summarize the Case Study titled “Hashtag Battles And Other Realtime Plays That Score” with Michael DiLorenzo, The NHL’s Senior Director of Social Media Marketing and Strategy. Read →
Part 11 of our summary of tweets from #RLTM NY 11 Realtime Conference attendees. These tweets summarize the Case Study titled “From User to Customer: How Good Design Creates Engagement” presented by Oliver Hurst-Hiller, CTO & EVP Product at DonorsChoose.org, who describes how DonorsChoose.org’s Facebook integration drove $100M in donations. Read →
Part 4 of our summary of tweets from #RLTM NY 11 Realtime Conference attendees. These tweets summarize the Case Study titled “The Future of the Realtime Brand,” presented by Shiv Singh, Head of Digital, PepsiCo Beverages. Read →
Part 3 of our summary of tweets from #RLTM NY 11 Realtime Conference attendees. These tweets summarize the Case Study titled “Show Me the Money (Part 1): The Value of Being Liked,” presented by Tamara Mendelsohn, Director of Marketing, Eventbrite. Read →
Yesterday, Anne Weiskopf and I staged a “Panel Takeover” at SXSWi. The panel, organized by PETA‘s Royale Ziegler, was titled “#Hashtag Takeovers and Successes in Innovative Virtual Activism,” and the session description promised content that was very interesting to us: “When NASA public affairs specialist Stephanie Schierholz was speaking on a customer service panel at [...] Read →
|
