Nielsen has released its March 2010 analysis of social network usage. The company found that Facebook and Twitter posted significant year-over-year gains in user activity–a 69% increase for Facebook and a 45% increase for Twitter–in the U.S. Global traffic to social networking sites totaled 313,690 million visitors. The total minutes spent on social networks monthly saw [...] Read →
According to StatCounter’s GlobalStats research arm, Facebook generates 48% of all worldwide traffic from social media sites, followed by StumbleUpon (25%) and Twitter (10%). Facebook passed StumbleUpon in July 2009. Its share peaked in December of 2009 at 74%. In North America, however, StumbleUpon recaptured the lead in share of social media traffic with 40%, while Facebook [...] Read →
A few of the statistics announced at Chirp, the Twitter developer conference, as captured by Audrey Watters of ReadWriteWeb: Twitter now has 105,779,710 registered users 300,000 new users sign up per day Approximately 60% of them are coming from outside the U.S 75% of Twitter traffic comes from third-party applications 60% of all tweets come [...] Read →
Fred Wilson posted a blog post based on an analysis of Comscore stats, looking at US vs Rest Of World traffic for some of the largest web properties. In February 2010, 84% of Google visitors, 78% of Facebook visitors and 72% of Twitter users were from outside of the US.* Read his post here. *Wilson used [...] Read →
According to metrics firm Hitwise, visitors coming to print and broadcast media brands from Facebook (usually because of a direct link) are more likely to be return visitors to those media destinations than traffic driven from Google News or other sources. Among the top five print media properties for the week ending March 6, 78% [...] Read →
Hitwise reports that, for the week ending March 13, 2010, Facebook passed Google to become the most visited website for the week in the U.S. Facebook.com had previously reached the #1 ranking on Christmas Eve, Christmas Day, and New Year’s Day, as well as the weekend of March 6th and 7th, but this is the first [...] Read →
On March 11, Foursquare announced the largest number of check-ins in one day, with a record 275,000 individual check-ins. On March 13, with SuperSwarms of Foursquare users congregating in Austin for SXSW, the service announced 347,000 check-ins in one day. Experian Hitwise has released an analysis of Foursquare’s growth to mark the service’s one-year anniversary. [...] Read →
Hitwise reports that location-based game Foursquare has seen U.S. visits to the site jumped 50% in January. Traffic is up 200% since November. Foursquare’s base is estimated to be about 350,000 users. Read →
Audience measurement firm comScore’s March 2010 study of social networking access via mobile browser concludes that mobile access to Facebook has increased 112% in the last year, while Twitter has increased 347%. Nearly a third of smartphone users accessed social networking sites through their mobile browser in January, up more than 8% from a year [...] Read →





