Tag Archives: Twitter conference

WATCH: Managing Your Supply Chain in Real Time: HIPPO Case Study

Case Study: Managing Your Supply Chain in Real Time – How to let your customers drive your product distribution strategy.  Watch as Sajan Raj Kurup, Creative Chairman at Creativeland Asia, presents the case of HIPPO – a recently launched snack brand in India – in two videos below. Recorded at TWTRCON SF 10 on November 18, 2010.

Part 1:

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Part 2:

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WATCH: Search Goes Social at TWTRCON SF 10

Panel Discussion: Search Goes Social.  Learn about how to get found—and find your customers—when search is real-time and search engines are extroverts.  PanelistsOthman Laraki, Director of Geo and Search, Twitter | Shashi Seth, Senior Vice President of Search & Marketplaces, Yahoo! | Paul Yiu, Principal Group Program Manager, Bing Social Search.  Moderator: Danny Sullivan, Editor-In-Chief, Search Engine Land. Recorded at TWTRCON SF 10, on November 18, 2010.

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WATCH: Small Business Real-Time Strategies at TWTRCON SF 10

Hear from small businesses and entrepreneurs who have used real-time tools to change the rules in their industries.  Panelists:  Nic Adler, Owner, The Roxy Theatre | Andrew M. Israel, Editor, AspenSpin.com |  Akash Kapoor, Owner, Curry Up Now | Zoe Keating, Musician. Moderators: Harry McCracken, Editor, Technologizer and Tonia Ries, Host, TWTRCON


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WATCH: Avinash Kauchik at TWTRCON SF 10

Analytics: The Value of Being Social — How do you turn streams of data into decisions that drive bottom-line value for your organization? Presented by Avinash Kaushik, Analytics Evangelist, Google, at TWTRCON SF 10 on November 18, 2010.

The presentation can be hard to follow at times because the slides are not visible on the video. Even so, it is worth watching as Avinash is a great speaker. Many of the topics he discusses here are also covered in his blog post, Social Media Analytics: Twitter: Quantitative & Qualitative Metrics. Continue reading

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