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KLM Lets You Book Flights Via Facebook and Twitter

KLM Airline lets customers book and pay via social media

Here’s another first for airlines: KLM Royal Dutch Airlines is now allowing customers to book flights and pay via social media. Following customer demand, KLM has made it possible for customers to interact with the airline “exclusively” through Twitter or Facebook. Read →

How HTC One’s Smartphone Campaign Earned 54,000 Photos Worldwide

HTC One's Photo Sharing Billboard Contest

Brands using billboards in Times Square to encourage social media engagement is nothing new, but HTC One took things a step further with the brand’s “The Most Beautiful Smartphone campaign” over the holiday season. In an 11 week period, HTC One saw over 54,000 photos shared from consumers in five countries: the US, UK, China, Hong Kong and Taiwan. Read →

Social Networking Stats: Twitter Engagement Drops, #RLTM Scoreboard

Twitter growth slows in Q4 2013

Twitter’s fourth quarter numbers are in — and they’re not too impressive in terms of growth. The company has added only ~9 million users since the fall quarter (for a total of 241 million). And engagement numbers have dropped: Read →

Tweet to Translate: Free Twitter Hub at Sochi Games

One Hour Translation offers free Twitter hub at Sochi Games

We’ve all heard the dismal reports from journalists checking into not-quite-ready hotels, but there’s some good news at Sochi too. One of our favorites is a free, on-demand Twitter translation service for the 2014 Winter Olympic Games. Read →

Social Media News Ticker: Facebook Tests Mobile-Ad Network, Twitter Launches Card Analytics

Social Media News Ticker

Twitter launches card analytics, Pinterest adds support for GIFs, Facebook tests mobile-ad network and tweaks newsfeed algorithm, and more: check here for the latest updates in social media. Read →

Social Networking Stats: Comparing Top Brands (Big vs. Small) on Twitter, #RLTM Scoreboard

Top brands on Twitter - Simply Measured study

Wondering how enterprise brands and small businesses are using Twitter? A new study from Simply Measured compares the Twitter accounts of the Interbrand 2013 Top 100 Brands and the Forbes 100 Best Small Companies in America to analyze how successful brands of different sizes use the micro-blogging social platform. Read →

Animals in the Wild ‘Tweet’ Via GPS Trackers

Space for Giants elephant pic

How many ‘animals’ do you follow on Twitter? We all remember the highly comic ‘travels’ of @BronxZoosCobra, and there’ve been a number of other notable animal tweeters. Lately wild animals have been joining the fray; two recent examples include sharks off the Australian coast and African elephants. Read →

American Apparel: “We’ve made as much as $50K in one flash sale on Twitter”

American Apparel Twitter

Twitter has proven itself to be a valuable marketing tool for edgy clothing brand American Apparel. In an interview recently posted on the Twitter blog, American Apparel’s Director of Marketing Ryan Holiday discusses a single flash sale on Twitter that earned $50,000 for the clothing brand.

Why does Twitter work so well for American Apparel? Read →

Instagram Is Fastest Growing Social Network Worldwide

Instagram-logo

Facebook, YouTube, Google+, Twitter and LinkedIn are still the most popular social networks worldwide, but Instagram is growing faster than any other social site, according to new research by GlobalWebIndex. The Facebook-owned image sharing social network increased its active user base by 23% in the last six months. Read →

Social Media News Ticker: Twitter Nears Deal With Stripe, Spotify Drops Free Listening Time Limit

Social Media News Ticker

Facebook launches a “Trending” section, Twitter nears a deal with payments startup Stripe, Spotify drops time limit on free web listening, LinkedIn adds a volunteer marketplace and more….check out the latest updates to social media platforms here: Read →

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