“An online coming-of-age love story” formed the basis for a new social video campaign by Toshiba and Intel – with the main character being played by 76 different fans of the brand. The six week web series “The Beauty Inside” featured a lead character, Alex, who searches for love while waking up each day in a different body, reports ClickZ. How did this wacky concept end up earning 55 million views and holding strong as the top viral video ad (according to Visibile Measures) for three weeks in August? Read →