Here’s your quick weekly summary of all the latest social media news, including changes and new features on Google+, Twitter, Pinterest and Tumblr: Read →
Someone may be using your name and picture to create fake Yahoo email and Twitter accounts–at 5c each. Here are the details on how one such scam works. Read →
Social media is the fastest-growing source of traffic to online retail sites–but visitors from Facebook or Twitter have a lower conversion rate than those arriving on a shopping site via a search engine, according to a new study released by e-commerce personalization engine RichRelevance. The company analyzed more than 200 million August 2011 shopping sessions on major US retailing sites to understand trends in online shopping behavior, and found that Facebook traffic to online retailers increased 92% from August 2010 to August 2011. Read →
New data from comScore’s Video Metrix service reveals that 178 million U.S. Internet users – 85.6% – watched online video content in June 2011, with an average of 16.8 hours per viewer. U.S. internet users engaged in an all-time high of over 6 billion viewing sessions during the month, and viewed over 5 billion online video ads over that time period. Read →
Part 8 of our summary of the June 6 #RLTM NY 11 Realtime Conference, based on the best tweets sent by attendees during the event. These tweets capture ideas from the panel titled “CSR and Social Media: The Business Case for Taking a Stand,” with Fenton Senior Vice President Susan McPherson, Yahoo! Director, Business & Human Rights Program Ebele Okobi-Harris, and moderated by Other Than That Founder Cathy Brooks. Special thanks also to Hardee’s Public Relations and Social Media Manager Jenna Petroff, a member of the #RLTM NY audience who agreed to join the panel for an impromptu discussion of her response to the Joplin tornados. Read →
A new study by Yahoo! measures the changes in the online video market over the past two years, including types of videos viewed, popular viewing times, video sharing, and the receptivity to advertisements within videos. More than half (57%) of users now watch online video on any given day, a 33% increase from 2009, and the types of video being viewed are changing. Read →
The U.S. is easily in the lead with 152.2 million Facebook users, but Indonesia now comes in 2nd with 35.2 million users, and “more than half of the country’s online population participates on social networking sites” as reported by eMarketer. See the list of top ten countries by number of Facebook members. Read →
NEW YORK, May 3, 2011 /PRNewswire/ — The Realtime Report and Modern Media today announced that Realtime NY 11 (http://therealtimereport.com/ny11, hashtag #RLTM), a one-day conference on the business use of realtime, social and mobile technologies taking place June 6, 2011 at B.B. King Blues Club in New York, will feature case studies and best practices from social media experts at leading brands. Read →
Facebook reigns as the No. 1 online display ad publisher, according to comScore’s data from the fourth quarter of 2010, which has Facebook accounting for just under 26% of all U.S. display ad impressions. Read →
A recent report from Janrain analyzes the preferred networks for social logins and social sharing among 350,000 websites worldwide using Janrain Engage. Q1 of 2011 marks the first time Facebook has overtaken Google as the most popular choice for social sign-ins since the company started reporting these stats back in January 2010. Read →
