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Social Networking Stats: Tumblr Draws Youngest Users Among Top 10 Social Platforms, #RLTM Scoreboard

The #RLTM Scoreboard: Social Networking Stats for the Week

Facebook: 1.23 billion monthly active users via Facebook
YouTube over 1 billion monthly unique users via YouTube
Twitter: 255 million monthly active users via VentureBeat
Qzone: 599 million monthly active users via TechCrunch
Sina Weibo: over 500 million users via The Next Web
Renren: over 170 million users via iResearch iUser Tracker
VK: over 230 million registered accounts via VK
LinkedIn: 300 million members via LinkedIn
Google Plus: 343 million monthly active users via GlobalWebIndex
Tumblr: 188 million blogs via Tumblr
Instagram: 200 million users via Instagram
Vine: 40 million registered users via Vine
Tagged: 20 million unique monthly users via Tagged
Foursquare: 45 million users via TechCrunch
Pinterest: 70 million users via The Next Web
Reddit: 109 million monthly unique visitors via Reddit
WhatsApp: 500 million users via WhatsApp
Messenger: 200 million users via re/code
SnapChat:  ???? via TechCrunch

Please email marissa@modernmedia.co if you have additional updates, or a social network that you feel should be on the list.  

Tumblr, Instagram, YouTube Attract Younger Audience

Tumblr attracts the highest share of younger users among top social platformsAmong the top 10 global social platforms, Tumblr has the greatest share of younger users, with 47% of active users in the 16-24 year-old demographic.

Instagram and YouTube also have a fairly young user base; the greatest share of users for both social networks come from the 16-24 age group, according to recent data from GlobalWebIndex.

On the other end of the spectrum, LinkedIn has the oldest user base, followed by Facebook. Only 26% of Facebook’s users are in the 16-24 demographic; the majority of the social network’s users fall in the 25-34 age group.

Age Profile of Active Users on Social Networks [GlobalWebIndex]

A look at which social networks are most popular among various age groups [GlobalWebIndex study]

Can Facebook regain popularity among a younger demographic – or will it simply keep acquiring companies that already appeal to that age group (ex Instagram, WhatsApp)?

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