Twitter users are 33X more active than Google+ users, according to a new study by social media research firm Umpf. While Google+ claims 170 million users (second only to Facebook), very few of them are active — sharing is 7X higher on Facebook and 2.5X higher on LinkedIn. Also check out the #RLTM Scoreboard. Read →
Earlier this week, the blog for link-shortening service bit.ly announced results from a study of the ‘half-life’ of links coming from Facebook, Twitter, email and YouTube. The data reveals that different types of links rise and fall at different speeds, and how long a link stays ‘alive’ also depends on the platform it was posted on. Read →
A new study released by BrightEdge reports the amount of traffic that comes from Twitter, Facebook and other social share buttons on websites. The data reveals that sites with a Twitter share button “drove almost 7 times more link mentions on average’ than sites without the share button. Read →
A recent report from Janrain analyzes the preferred networks for social logins and social sharing among 350,000 websites worldwide using Janrain Engage. Q1 of 2011 marks the first time Facebook has overtaken Google as the most popular choice for social sign-ins since the company started reporting these stats back in January 2010. Read →
