I’m 44 years old and don’t really care who knows it. But serving me ads that target me as a 44 year old chump that will click through (yes, I did) and share my email address (no, I didn’t) on the promise of beta testing an iPad — well — that’s a bit much.
I wonder what else went into this targeting? My low friend count? My choice of friends betraying lack of critical sense? Photo analysis indicating both an abnormally small cranium and telltale signs of a shy, pallid and sedentary existence? The recent scrapie outbreak on my FarmVille?
The possibilities are endless.