The Bottom Line on Real Time (Part 3 of 5)

Steve Rubel asks the panelists how they create scale to stand out amongst all the noise.


  • Bert DuMars, Vice President E-Business and Interactive Marketing, Newell Rubbermaid
  • Marla Erwin, Interactive Art Director, Whole Foods Market
  • Doug Ulman, President & CEO,
  • Moderator: Steve Rubel, Senior Vice President, Director of Insights, Edelman Digital

This video was filmed at TWTRCON NY on June 14, 2010.