The #RLTM Scoreboard: Social Networking Stats for the Week
| Facebook: | 1 billion active users | via Facebook |
| Twitter: | over 500 million users | via Twopcharts |
| Qzone: | 599 million monthly active users | via TechCrunch |
| Sina Weibo: | over 368 million users | via China Daily |
| Renren: | over 170 million users | via iResearch iUser Tracker |
| LinkedIn: | 187 million active users | via LinkedIn |
| Google Plus: | 100 million monthly active users | via Google |
| Tumblr: | 80 million blogs | via Tumblr |
| Instagram: | 100 million users | via TechCrunch |
| Tagged: | 20 million unique monthly users | via Tagged |
| Foursquare: | over 25 million users | via SmartBlog on Social Media |
| Pinterest: | over 25 million users | via AdWeek |
| Posterous: | 15 million monthly users | via Posterous |
| Reddit: | 46.8 million monthly unique visitors | via Reddit |
Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list.
Tumblr Serves 20 Billion Page Views Per Month
Tumblr is now “pushing more than 20 billion page views a month” said CEO David Karp at GigaOM’s Roadmap 2012 conference. With over 80 million blogs and tens of millions of users (GigaOM), the platform has grown popular for sharing pictures, stories and memes without losing its “intimate, community feel.”
In the interview, Karp says that “good products are built by people who want to use it themselves,” citing Instagram’s Kevin Systrom and Apple’s Steve Jobs as other examples. He purposefully tried to design “a more thoughtful form of community engagement” by using ‘reblogging’ instead of commenting – requiring users to report content in the original context, rather that just adding an anonymous comment at the bottom of a post.
The result? “An eco-system in which creators love curators who share their work and curators who love the creators who help them build a sense of identity,” GigaOM reports. And judging by the platform’s growth, it seems to be working.
