Social Media News Ticker: Facebook Tests ‘Save for Later’ Reading Feature, Twitter Beefs Up Security

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Foursquare and Buffer:



  •  Twitter streamlines its ‘age gate’ process to make ads more attractive to adult brands – Twitter has refined its ‘age gate’ process for apps to improve the follow rate for more ‘adult’ brands; rather than re-directing users elsewhere to enter their age, the new process allows users to simply select their birthdate and then follow the brand without leaving the app (TechCrunch)
  • Twitter beefs up site security – Twitter just added another level of security for its users; the “forward secrecy” feature protects user data against the possibility of Twitter servers being compromised  (AllThingsD)
  • Twitter’s new product offers TV audiences, TV ads not included – last week Twitter introduced ‘TV Conversation Targeting,” allowing marketers to show ads to users who are tweeting about a show before, during and after the show airs; it’s available in Twitter’s self-serve ad tool (AdAge)

Mastercard advertises on Foursquare home screen



Any social media updates that we missed? Let us know in the comments below!