Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Google+:
- Facebook’s “Nearby Friends” feature aims for more offline connections – Facebook’s new feature lets you know when your friends are nearby, and lets them know when you’re close; all without ever having to check in (re/code)
- Twitter agrees to buy data partner Gnip – Twitter has acquired Gnip, a startup the micro-blogging platform has been working with for years; plans are to offer more sophisticated data sets and better data enrichments for businesses using the data from Twitter’s “Firehose” (re/code)
- Twitter pushes further into mobile ads with MoPub integration – Twitter is now making it easier to run marketing campaigns on both Twitter and MoPub, the mobile web ad exchange that Twitter purchased last fall; the new set-up makes it much simpler for advertisers to use the two platforms together (The Wall Street Journal)
Google+
- Why Google’s +Post ads program may be important for you – last week, Google+ announced that all Google+ brand pages with more than 1,000 followers can now use +Post ads, which allow brands to promote their Google+ content through Google’s AdSense program (Forbes)
Any social media updates that we missed? Let us know in the comments below.
