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How To Start A Gluten-Free Business
Gluten-free diets took the health world by storm, and they show no signs of slowing down. Not only are these diets necessary for people with celiac disease, but they are also a great way to eat healthily.
As more and more people are going gluten-free, however, they are finding it harder to find affordable gluten-free foods. This gap between supply and surging demand makes it the perfect time to start a gluten-free business!
Gluten-Free Businesses Are Profitable
According to revenue forecasts, the gluten-free industry market size reaches almost $6 billion per year. That number is expected to continuously increase, reaching the highest levels yet in 2030. Read more about the revenue forecast for this niche market here. The market is growing so fast, it’s an opportunity that entrepreneurs don’t want to miss out on.
Benefits Of Starting A Gluten-Free Business
Gluten-free businesses are undoubtedly profitable, but making money is not the only great thing about starting a gluten-free business.
Gluten-Free Food Can Be Easier To Make
Gluten-free food, such as granola, is often easy to make. Business owners like Jessica Mindell, the owner of Jessica’s Natural Foods, often start out with one or two products that are natural, and therefore easier to make. After successfully selling granola, Jessica began to expand her business.
Gluten-Free Businesses Help People
There are millions of people that cannot eat gluten. Individuals that are diagnosed with celiac disease do not have a choice. If they eat gluten, it can eventually lead to their premature death. Other people that have a gluten sensitivity are unable to use certain cosmetics, specific lotions, or even breathe the air where certain ingredients are used because they tend to linger in the air, such as flour. When you start a gluten-free business, you’re helping give people a better quality of life.
Not only does this help people that can’t eat gluten, but it also helps anyone that would prefer not to eat gluten. More and more people adopt a gluten-free lifestyle daily due to the harmful effects of gluten or because they want to lose weight. However, it’s very difficult to find a wide variety of gluten-free foods at the grocery store. This is why gluten-free businesses have such a high success rate.
Gluten-Free Isn’t An Overly Saturated Market
Diet fads are seen so much that people often pass them by in the store. Websites about lifestyle changes remain so common that most people don’t bother with them. However, that isn’t the case with gluten-free businesses.
The first informational website on gluten-free living, started by Scott Adams, was dedicated to people with celiac disease. It is now a huge success! Adams used the success of his website to further build on his business, later opening an e-commerce store to help individuals find gluten-free products. The main reason behind his success? It was an untapped market. No one was writing about gluten-free products in 1995 when he first launched his website. Most people did not even know what celiac disease was at the time. It was the perfect opportunity.
Today, there are quite a few websites for gluten-free living, recipes, and more. However, there are not enough gluten-free businesses to accommodate the surge in demand that the industry is expecting to see in the coming years. It makes it a prime opportunity to start a business in the industry. Starting a gluten-free business in your home is easier than most people think, and a great way to get your foot in the door in this niche market.
There Is A Large Consumer Base
Today, people that live a gluten-free lifestyle are the people in the friend group or family that are deciding where to go. When they go out to eat with a group of loved ones, chain restaurants that do not provide gluten-free meals simply are not an option. Grocery shopping when a loved one lives a gluten-free lifestyle involves the entire family making gluten-free meals to avoid having to cook separate dinners. Businesses that cater to gluten-free lifestyles are not only going to have people with celiac disease as a customer base anymore. Today, they will have everyone that lives a gluten-free lifestyle, their friends, and their loved ones.
The gluten-free industry continues to grow and evolve, inviting entrepreneurs to contribute their exciting recipes and gluten-free goods to the mix. Not only will business owners have the opportunity for a high amount of revenue, but they will also have the chance to truly help people that have to live a gluten-free lifestyle.
