Press Release: TWTRCON SF 09 Program Additions

TWTRCON SF 09 Adds Pre-Conference, a Live Case Study, ‘TWTR Pitches,’ Art@TWTRCON and Twitter’s Banerji and Pistachio’s Fitton to Program Lineup

The Twitter for Business Conference Packs Business, Developers, Non Profits, Culture and Networking Into One-Day Event (+ Pre-Party) on May 30 – 31 in San Francisco

SAN FRANCISCO, May 8 /PRNewswire/ — TWTRCON SF 09, the first conference entirely focused on the use of Twitter in business, today announced a series of additions to a conference program. The new program elements include a Twitter for Business 101 pre-conference keynote by social media business expert Laura Fitton; an audience conversation with Twitter’s Anamitra Banerji; a series of TWTR Pitches designed to showcase startups and innovative Twitter-based applications; a live case study of a Twitter-based marketing campaign in which the audience can participate; and Art@TWTRCON, an exhibit of Twitter culture curated by Natasha Wescoat.

“The Twitter community is incredibly rich and diverse, and that’s what makes Twitter such an exciting and powerful platform for business,” explained Modern Media founder Tonia Ries, who is co-hosting the conference with author Gina Smith. “Business people who want to tap into this community need to understand this diversity and we are thrilled that so many parts of the community will be represented at TWTRCON: developers, artists, non-profits, investors, academics, marketing and PR professionals, the media and Twitter itself will all be participating in the event.”

Newly announced additions to the TWTRCON SF 09 program include:

  • Twitter for Business 101 Pre-Conference Keynote by Laura Fitton, Founder, Pistachio Consulting and Co-Author, Twitter for Dummies. This tops-down session, designed for attendees who are new to the Twitter platform or looking to sharpen their skills, will answer basic questions about how to use Twitter for business.
  • A Conversation with Twitter, Anamitra Banerji, Product Management, Twitter. Twitter is currently researching business uses and how organizations are using Twitter to create value. Anamitra will share insights into the process and solicit feedback from TWTRCON attendees.
  • Open Mike TWTR Pitch sessions and TWTR Alley demo area. Startups, entrepreneurs, developers and anyone with a big Twitter idea will have a chance to apply for one of a limited number of opportunities to deliver a 140-second pitch. TWTRCON attendees will vote from the submitted applications at the event. Details and an application for a TWTR Pitch session can be found at http://twtrcon.com/2009/05/06/the-twtr-pitch/. Additionally, TWTRCON will also feature a sponsored demo area called TWTR Alley; a new TWTR Alley Total Bootstrap Edition sponsorship creates a very affordable opportunity for start-ups to participate. For details about sponsorship opportunities, contact Carolyn Carson at carolyn@modernmediapartners.com.
  • A live Twitter campaign case study: 140 Smiles (in 140 Characters) from Operation Smile. Operation Smile will launch a new fundraising campaign, 140 Smiles (in 140 Characters), at TWTRCON, creating a live case study in which attendees can participate. The mission of the 140 Smiles campaign is to raise donations to fund reconstructive facial surgeries to repair childhood facial deformities for 140 children. The campaign will kick off at a 140 Smiles pre-TWTRCON launch party, co-hosted by Adventure Girl Stefanie Michaels, on Saturday, May 30, the night before the conference. (Details at 140smiles.org.)
  • Art@TWTRCON, Curated by artist Natasha Wescoat. The TWTRCON after-party will showcase several artists who have successfully used Twitter to find an audience.

To register for TWTRCON SF 09 go to http://twtrcon.com. For sponsorship information, contact Anne Weiskopf at anne@modernmediapartners.com. TWTRCON SF 09 is being produced by Modern Media, in partnership with First30 Services and Technologizer.

About Modern Media
Modern Media (http://www.modernmediapartners.com/) builds, produces, markets and sells business conferences and media brands for both established business media companies and for media entrepreneurs and bloggers. Modern Media is also the producer of the Ypulse Youth Marketing Mashup (http://mashup.ypulse.com/), which is taking place adjacent to TWTRCON SF 09 on 6/1 and 6/2 at the Hotel Nikko, San Francisco.

About First30 Services
Founded by veteran VC Mike Edelhart, First30 Services (http://first30services.com) builds companies. It partners with angel investors, VCs, founders and corporations to help entrepreneurs-evaluating new ideas for practicality, uniqueness, protectability and scope, and assessing people and operations to ensure the right skills, attitudes and processes are in place to build a solid foundation for growth. First30 Services has expertise in fundraising, management consulting and web design, working with member companies to ensure a smooth transition from start-up to long-term teams and processes.

About Technologizer

Technologizer (http://technologizer.com/) delivers Harry McCracken’s authoritative, opinionated, hands-on advice on the whole world of personal technology, from the Web to digital entertainment to PCs and Macs. The former editor-in-chief of PC World, McCracken was named to the Folio:40 list of media industry movers and shakers and won the Jesse H. Neal award in 2008 for his editorials.

Contact:
Mary Zagrobelny
Modern Media
mary@modernmediapartners.com