Summaries of the key points from each session, as captured by TWTRCON DC 09 attendee tweets on October 22. (With RTs and #twtrcon’s removed.)
Panel: New Rules for the Real-Time Business
- Rohit Bhargava, Senior Vice President, Strategy & Marketing, Ogilvy 360 Digital Influence (@rohitbhargava)
- Frank Gruber, Product Strategist & Evangelist, AOL (@frankgruber)
- Clay Johnson, Director, Sunlight Labs (@cjoh)
- Steve Rubel, Senior Vice President, Director of Insights, Edelman Digital (@steverubel)
- Moderator: Tonia Ries, CEO, Modern Media (@tonia_ries)
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@QuickenChels: Yippee, love the online gratitude journal by @frankgruber – thankfulfor.com
@AmyDeMaria: Tweeting about what you’re thankful for is a great way to avoid depression, says @frankgruber
@brightmatrix: “Twitter has a place in the social media landscape that nothing else has” (@rohitbhargava)
@csukach: (@rohitbhargava) reminding us that it’s not abt the tools, but it’s really abt human communication
@QuickenChels: “It’s really communications. These tools are gonna change.” @FrankGruber
@AmyDeMaria: “Twitter is the dream medium. All you have to do is write the headline.” @rohitbhargava
@garthmoore: Clay Johnson @cjoh of @sunlightlabs: “Let our Congress tweet” opened up government to interact
@csukach: The question to @steverubel : are you bored with twitter? A: No, as there are lots of creative apps that pull you back into it
@debbieweil: @cjoh of Sunlight Foundation: Twitter could be as big as email; click-thru rate is very high
@brightmatrix: Clickthrough rates (as percentage of audience) tend to be higher with links in tweets vs e-mails (@cjoh at #twtrcon)
@digitalsista: agree completely @FrankGruber re: must know that the next #socialmedia tool will have a different name but outcomes are the same
@ReneeRevetta: “we’re in a new era of search” trends from friends may be in the future… via @steverubel
@SmartBrief: Twitter is a sushi conveyor belt going by at 100 mph @steverubel
@vincentgallegos: My personal acct gets me more clicks than when I tweet from@sunlightnetwork. *People* should tweet, not brands – @cjoh
@chrisloos: Twitter is only for extroverts? I call BS. I know plenty of introverts who express themselves more on Twitter than in real life.
@chrisloos: RT @gabrlknght: Agreed, but I think alot of it really has more to do w/ handling the flow of data – overwhelming &intro/extro IMO
joidesign Twitter creates accidental extroverts #twtrcon
@pamasaur: “The idea that ppl r going 2 quit one thing bc of another thing is ridic” -@rohitbhargava on #fb vs @twitter
@akmcquade: Thinking about comparing Twitter and Facebook, I can’t decide which I hate more – Facebook quizzes or Twitter Mafia invitations.
@NoOneYouKnow: Porn? Gambling? China? SEC filings? RT @SourcerKelly: where will twitter get its next million users? @steverubel
@itsgayle: Lifts finger to side of mouth. As Dr. Evil: One MILLION more users
@WorldinMotion: Feels bad for the AOL guy on stage at #twtrcon seeing that AOL started the whole status update revolution! He should be getting some credit!
@debbieweil: @steverubel uses Posterous; @frankgruber uses Tumblr. Easier & more efficient than blogging; can do via email
@itsgayle: @steverubel ; Facebook is socializing the web. Hmm. Then why doesn’t #fb “rank” my relationship to my husband vs an ex-coworker.
@blockrealestate: Facebook isn’t going to kill Twitter. We’re on both. Everything has got status updates.
@AmyDeMaria: Twitter is a medium, not a service, says @cjoh
@tracytran: From @rohitbhargava: it’s not the tools, it’s about how we use the tools like communicating with others
@sbosm: There’s still hope for your CEO tweeting: Execs are lazy – it’s easier to tweet out links and headlines than blog
@brightmatrix: Insightful comment from #TWTRCON audience member: “Twitter is minimalist” – and that’s exactly why I use it vs. Facebook.
@sbosm: Twitter is free” Sorta. Time = money and if you’re a Twitter power user, there’s a cost. Thoughts?
@angelalawson: 90-9-1 Rule of Online Participation Inequality — 1% heavy contributers, 9% intermittent, 90% lurkers.
@debbieweil: @steverubel calls it the hub & spoke model. Anything can be hub (doesn’t have to be a blog). He uses Posterous.
@Pistachio: better search technology, ability to see “trends from friends” would be key. (YES. agree with @steverubel this time.)
