Martha Stewart, Founder of Martha Stewart Living Omnimedia, is interviewed by David Pogue, Columnist for The New York Times. Through her digital efforts and with nearly two million followers on Twitter, Martha Stewart is connecting with her customers in a personal way that’s also great for her business. Hear insights from the third most powerful woman in America, a true social media pioneer. Martha speaks about the Gulf oil spill, authenticity on Twitter (yes, she does write all her own tweets!), how the IPad changes tweeting, and posting Twitpics.
This video was filmed at TWTRCON NY on June 14, 2010.