PR, customer service, employee collaboration, sales promotions – how are companies using Twitter and other real-time platforms to deliver bottom-line results? Panelists: Eric Mantion, Social Media Strategy Sherpa, Intel| Kimarie Matthews, Vice President, Social Web and Customer Loyalty, Wells Fargo | Brian Solis, Principal, FutureWorks | Mark Yolton, Senior Vice President, SAP Community Network, SAP. Moderator: Steve Rubel, Senior Vice President, Director of Insights, Edelman Digital
Part 1:
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Part 2:
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