eMarketer expects Twitter to earn $150 million in revenues this year, the vast majority of which will come from the US. This represents a substantial increase over the company’s 2010 revenues of $45 million. eMarketer forecasts that by 2012, Twitter revenues will reach $250 million, passing MySpace in revenue generated.
Total worldwide social media advertising revenues are projected to reach more than $8 billion by 2012, with the lions share going to Facebook, which is projected to generate $5.7 billion that year.