Weather, Social Networking Are Most Popular Smartphone Apps

The latest data from comScore measures the popularity of smartphone applications in the US, where over 76.8 million Americans own smartphones as of May 2011 (a 57% increase from the previous year).  The numbers:

  • Weather apps have the largest audience, with 31 million smartphone owners (40% of the US smartphone audience)
  • Social networking apps have an audience of over 29.4 million (reaching 38% of US smartphone owners)
  • Maps come in third place, with 25.8 million

Weather and social networking apps have double the audience of search or news apps.