TWTRCON SF 10 Agenda | TWTRCON SF 10 Speakers | TWTRCON SF 10 Sponsors
Wednesday, November 17, 2010
- CoTweet TWTRCON SF Pre-party Tweetup — RSVP as soon as you’ve registered! — at The Ambassador from 7pm to 9pm
Thursday, November 18, 2010
7:30 am | Breakfast & Registration |
8:00 am |
Pre-conference KeynoteTwitter for Business 101From Twitter etiquette to integrating social media into your organization: don’t miss this overview of the fundamentals of real-time business success.
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8:50 am | Break |
9:00 am |
Welcome
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9:05 am |
Keynote Panel DiscussionThe Bottom Line on Real TimePR, customer service, employee collaboration, sales promotions – how are companies using Twitter and other real-time platforms to deliver bottom-line results?
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9:45 am |
Brain PopWhen Objects Send TweetsWhat happens when your products start to tweet?
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9:55 am |
InterviewShow Me The MoneyTwitter has introduced a series of services designed to let advertisers engage with its 150 million users. What’s working—and what’s next?
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10:30 am | Networking Break |
11:00 am |
Case StudyAirlines in Real TimeSouthwest Airlines is using the real-time web to sell tickets and keep passengers happy. Find out how.
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11:20 am |
DiscussionAnalytics: The Value of Being SocialHow do you turn streams of data into decisions that drive bottom-line value for your organization?
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11:50 am |
Case StudySocial Media for Social GoodFrom engagement to action: finding a cause that gets fans fired up.
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12:05 pm |
Panel DiscussionBig Results for Small Business Real-Time StrategiesHear from small businesses and entrepreneurs who have used real-time tools to change the rules in their industries.
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12:45 pm |
Case StudyTweet for DeliveryHow a fast food outlet in Pune, India uses Twitter to manage its delivery business.
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1:00 pm |
Real Time Tools Mini Session
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1:05 pm | Lunch & Networking Break |
2:05 pm |
Case StudyMoving Your Social Media Business Strategy to the Next BracketIntegrating real-time strategies—the H&R Block perspective.
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2:25 pm |
BrainPopReal Time AdvertisingWill real-time advertising messages resonate–or do they alienate? Find out how one ad network claims to deliver real-time ROI for its clients.
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2:35 pm |
Case StudyWhat Wine Goes With Bacon?How to use Twitter to delight and excite your customers.
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2:50 pm |
Panel DiscussionSearch Goes SocialHow to get found—and find your customers—when search is real-time and search engines are extroverts.
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3:30 pm |
Case StudyManaging Your Supply Chain in Real TimeHow to let your customers drive your product distribution strategy.
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3:50 pm |
Real Time Tools Mini Session
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3:55 pm | Cookies & Networking |
4:20 pm |
AnalyticsWhat is Influence?From reach to influence: the latest research on the new rules of engagement.
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4:40 pm |
Panel DiscussionIn the Real-Time Toolbox: What’s Next?Tools for managing your real-time business strategy
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5:05 pm |
KeynoteBusiness in the Fast LaneHow Ford Motor uses social media to manage its reputation and save millions of marketing dollars.
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5:30 pm | Networking Reception |
See agendas from previous TWTRCON events: